AI Insights · Timothy · July 2025
Top Down Games Performance in New Zealand, Q2 2025
Explore the performance trends of the top five top-down games in New Zealand during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, top-down games on a unified platform in New Zealand showcased varied performance trends. According to Sensor Tower data, these games experienced fluctuations in downloads, revenue, and active users.
Block Blast! from Hungry Studio saw a consistent download trend, peaking at approximately 10.4K in the final week of June. The game's weekly revenue reached a high of $33 in early April, while active users slightly decreased from 210.6K to 191.7K over the quarter.
Kingshot by Century Games Pte. Ltd. demonstrated a steady increase in weekly revenue, culminating at around $32.4K in mid-June. Download numbers fluctuated, peaking at 7.2K in early June, while active users rose significantly from 2.2K to 10.4K by the end of the quarter.
Vita Mahjong from Vita Studio maintained consistent download numbers, averaging around 4.8K weekly. Revenue peaked at $161 in late April, with active users increasing steadily from 21.9K to 26.4K throughout the quarter.
Color Block Jam by Rollic Games experienced a decline in downloads, dropping to 2.9K in mid-June. Despite this, revenue remained robust, peaking at $12.9K in late June. Active users fluctuated, starting at 9K and ending around 15.9K.
Finally, Paper.io 2 from Voodoo showed a steady increase in downloads, peaking at 4.2K in the last week of June. Revenue trends were stable, with a peak of $295 in mid-May. Active users saw an upward trend, reaching 10.6K by quarter's end.
For more detailed insights and analysis, visit Sensor Tower.